Randy

Randy is an acclaimed producer, celebrated for his groundbreaking contributions to commercials, music videos, and immersive experiences. His exceptional expertise and proficiency have solidified his reputation as a master at transforming directors' visions into impactful realities and is often called to spearhead complex concepts where the execution is it’s own creative endeavor.

Randy's career is marked by successful campaigns for prestigious brands including Bvlgari, Chanel, and Maybelline, and he has also produced iconic music videos for legendary artists such as Travis Scott and Jay-Z.

Originally from upstate New York, Randy moved to Los Angeles at the age of 19 and embarked on a career in technology at a wireless consulting agency, where he spearheaded the creation and deployment of mobile applications and workforce automation solutions. The launch of the iPhone in 2007 paused his mobile tech landscape, leading Randy find his next love of media production.

With 15 years in the entertainment industry his creative expertise extends beyond traditional media. He is especially recognized for his pioneering work in Virtual Reality, collaborating with notable figures like Fort Minor, Mark Wahlberg and Run The Jewels to craft story-driven VR narratives.

He excels in producing content that weaves together storytelling, lifestyle, advanced technologies, art installations, and experiential marketing. His innovative approach has not only won him a BET Award and multiple MTV VMAs but also accolades such as a Cannes Silver Lion Mobile Lion, a Bronze Clio Digital Mobile, and The One Club’s Merit Award for his work on “Project Learning Curve. This project with Domtar Paper Company, which produced  the world’s first handwriting tracking app and accompanying video campaign significantly raised awareness about the neurological benefits of handwriting in children.

Additionally in the media and experiential category, Randy has been recognized for his work on the Paper Hot Spot Experience @ SXSW a 2013 Cannes Lions Media finalist. In 2014 Warner Brother’s contacted him to head the full restoration of a 1970’s NYC subway train found in the Mojave desert, ship and install it in a flagship retail Asics store in Times Square..

All Rights Reserved | Copyright Randy Donaldson 2024